The dynamic of shopping was transformed as a result of online retailing. Being able to purchase goods online is convenient and is made incredibly easy through the likes of phone applications. Shopping online gives you the opportunity to get a deeper look into products. For example, being able to differentiate between features of products, survey the prices and even get first hand testimonials from real customers. When you consider the figure head for online shopping, you have to think Amazon. The ways in which the online shopping experience has changed as a result of Amazon is immense. For example, expectations of shipping speeds from online order transactions are higher than they’ve ever been before. This is, in part, due to Amazon’s prime shipping options. Understanding that the cost and speed of shipping are influential factors in a customer’s decision to purchase anything online, organizations are left trying to meaningfully appease in either a hastily or free manner. It can be challenging to decide whether free or fast shipping is right for your organization, but with the information found in the resource accompanying this post, your organization can feel all the more prepared. Check it out!